DL1961 Premium Denim is sustainably made with innovative technology that dramatically reduces water consumption in comparison to the industry average. The brand uses ethically sourced cotton and other botanic fibers farmed in the U.S., natural indigo dyes, and biodegradable packaging. Their manufacturing facility is solar powered and they recycle 98% of the water they use (which is only 10gal per jean - the industry avg is 1500gal per pair of jean...what even!). We love how sustainability and ethics radiate out from the core of this brand.

* Why botanic fibers? Because they're soft, breathable, anti-bacterial, and H2O efficient.